Story ss 16’ Campaign is the first inhouse produced print & online Campaign of the company. The campaign included print, web, and video elements.
Art Direction, Set Design
& Graphic Design
Story is a High-end multi-brand chain store. Story's brands represent many other brands, yet require to create a unique voice of it's own.
Fantastic one-color backgrounds were created, setting a vibrant, bold graphic's appearance and allowing different brands to appear side by side.
The printed elements included various printed ads, postcards, and posters.
The camping carried-on to the company website's banners.
The colorful images were used in the social media platform and expanded to still-life photography as well.
Art direction - Zohar Winner
Photographer - Sherban Lupu
Styling - Keren Naftaly
Hair & makeup - Omer Asaf
Video director - Peretz Daniel Markish
Video music - Assa Raviv
Still life Photographer - Tamuz Rachman